Press Kit

PR BLURB

Helping women become the name AI recommends

Shaieo is a modern education and community platform helping women in business build strategic visibility in the age of AI. Through a methodology called AIEO™ (AI Exposure Optimization), Shaieo teaches founders, coaches, creatives, and digital entrepreneurs how to show up online in a way that is recognizable, reputable, and recommended by intelligent search systems. Instead of relying on heavy traditional marketing, Shaieo focuses on human-first digital identity, helping women articulate their voice, story, and expertise in ways that AI can index and confidently reference. The result: increased discoverability, stronger personal authority, and opportunities that come to them. Shaieo offers guided curriculum, community support, and real-time visibility practices that align with the future of online presence — where being searchable means being selectable.

SHORT FOUNDER BIO

Brittany van Rees

Brittany is the founder of Shaieo™, the AIEO (AI Exposure Optimization) method that helps entrepreneurs become the first name AI recommends. After growing her own brand through AI-driven visibility and digital storytelling, she now teaches women in business how to build authority that scales without hustle. Brittany blends strategy, branding, and emerging tech to help founders become known in their category.

LONGER BIO

formerly known as Brittany New

Brittany van Rees is an entrepreneur, creator, and founder of Shaieo™, a visibility company pioneering the concept of AIEO: AI Exposure Optimization. After experiencing firsthand how AI-driven discovery reshaped her business and accelerated her online presence, she realized: the future of brand visibility isn’t just in marketing to people, but training AI systems to introduce you to the right audiences before you even step into the room. With a background in digital storytelling, personal brand strategy, and the human nuances behind influence, Brittany created Shaieo to help women in business build sustainable authority, not chasing trends or algorithms — but shaping them. Through her signature approach, she empowers founders to become recognizable, referable, and recommended by both humans and AI. Brittany has been featured across social platforms for her work at the intersection of identity, influence, and intelligent technology, and her programs help entrepreneurs turn their voice, values, and body of work into lasting brand presence. She's been featured in Forbes, CNBC Make It, Inc Magazine, the BBC and has worked directly with tech giants such as Wix, AppSumo, JoggAI, Arcads, GoBrunch, and more.